The line created by designer Tommy Hilfiger was designed for a younger generation that prefers comfortable solutions and for whom jeans and clothing made of denim are a synonym of fashion and freedom. Tommy Jeans proposes designs for people who feel good in a casual urban style. Outfits are inspired by an American classic and youthful spirit and contain finishing and small elements made with high attention to detail. In the Spring/Summer collection, the street and grunge style of Tommy Jeans meets with the timeless style of the ‘90s. The latest propositions also include models with a visible brand’s logo which in the SS22 collection was presented in many different versions – not only when it comes to colors. The logo’s variations show prints, graphics, and forms unknown before. Spring/Summer 2023 collection for Him offers T-shirts, polo shirts, longsleeves, pants made of fabric, jeans, and jackets. It also includes various types of accessories including baseball caps, hats, reporter bags, sachets, bags, belts, as well as footwear: tennis shoes, trainers, sneakers, and flip-flops. Until 2023, the brand existed under the name „Hilfiger Denim".